This is what Richard Jones, Marketing Manager at Venue Cymru said about their match sponsorship.
'Venue Cymru sponsored the Bangor match which was filmed for S4C. We had lots of excellent feedback and certainly saw a spike in sales as a result. It was also very interesting to see the increase in Welsh speakers which booked following the match; this certainly suggests it was a result of the S4C coverage. Many of those who booked were also new bookers, which is great for us. I look forward to working with Bangor City FC in the future as it is definitely a good way of reaching a new audience. I would recommend match sponsorship to other organisations looking to extend their reach, particularly with Welsh speaking communities’.